Customer Spotlight: Estata
Estata is an online portal that offers the South African property market the opportunity to showcase itself on the Internet, linking potential buyers and sellers with local property developments and investments.
The Estata portal is made up of:
- sa-developments.com – a site that offers a comprehensive listing of residential estates and apartments
- sa-investment.com – a site that represents investment opportunities within the SA commercial property market
- House & Garden Addresses – an online listing of household goods and services needed when setting up a home
The Hetzner connection
“Hetzner’s response time, transparency, and service tools” are a few of the reasons why Joris Kröner of Estata selected Hetzner as his hosting partner. “With Hetzner’s stable infrastructure, consistent network uptime as well as tools like konsoleH™, we were able to immediately measure the benefits of hosting with Hetzner. With faster content delivery, visitors tend to spend more time on the portal which has resulted in our conversion rate doubling from 3% to 6% in just two months,” adds Kröner. The Estata portal currently generates more than 5 000 page views per day and the average time spent on the portal is seven minutes.
With reliable and up-to-date market news and a growing database of property investors, Estata is playing an important part in the SA property market.
‘User experience and fast content delivery is critical to the effectiveness of our portal. Hetzner has the experience, technical capabilities and scalability to meet our requirements’ – Joris Kröner (Estata)
